Hi, I’m Jack!
I’m a content strategist and copywriter with over a decade of experience turning complex concepts into compelling, user-focused content. My work centers on driving meaningful engagement, solving business challenges, and crafting strategies that resonate with audiences — especially in highly regulated industries like finance, healthcare, and insurance.
Throughout my career, I’ve led innovative initiatives to address organizational gaps, streamline processes, and deliver results. I often collaborate with cross-functional teams to uncover opportunities for growth and efficiency, developing first-of-their-kind strategies that set the foundation for long-term success. In fact, many of my contributions have established new benchmarks for internal processes, adoption rates, and customer engagement.
My strategic approach blends intuition with empathy, meeting audiences where they are. Over the last 2 years, I’ve helped over 250,000 individuals prioritize saving for retirement by addressing the real-life barriers they face. I love the challenge of finding the real, root concerns of readers, and that helps me craft messaging that feels human, relatable, and actionable.
In addition to my core work as a content guru, I dedicate time and attention to important causes and lead national strategies to foster inclusion and community. Between the visibility of my content and my extra effort to aid marginalized communities, my work has proven, large-scale impact that makes meaningful change for humans and organizations alike.
Outside of work, I enjoy helping small businesses and entrepreneurs understand marketing through my side business, Words by Jack. When I’m not tied to my desk, I’m out traveling, enjoying live music, and relaxing at home with my husband, dog, and cat.
Explore my portfolio to see examples of my work, or contact me to discuss your next project. I look forward to meeting you soon!
Creative by Jack 